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Steve Von Loren's blog
Strategically Get Your Competitors’ Best Clients
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"Steal Your Competitors' Patients Coaching Program"
“HOW TO STEAL YOUR COMPETITORS’ PATIENTS & PROSPECTS”
As seen in the April 2010 issue of Plastic Surgery Practice, Entrepreneur magazine, the Washington Post, the Today Show, Fox Business News, MSNBC, TheStreet.com, Yahoo Small Business, Yahoo Finance, etc. An excerpt from author Steve Von Loren’s special report appeared in these publications.
Become a Super Promoter - Lesson 6
How and When to Follow Up
Gap Marketing Secrets
Condition 1: NO GAP – Forces Are In Equilibrium
If GAPs cause equal and opposite reactions, then your materials with no GAPs are in balance…a situation where the prospect’s emotions and intellect have no differential. The GAP can best be illustrated as a seesaw in balance. Experts say that a sale is really 90% emotion and only 10% intellect. This being the case, what we want to measure with GAP, is the amount of emotional imbalance.
Get competitors Clients To Jump Ship
Jumping Ship
What you’re ideally looking to do is to get your competitor’s most profitable customers to “jump ship” and swim over to your boat. Is what you’re offering incentive enough to make them want to switch? Keep this in mind when creating your offers. Of you’re expecting to legally steal your competitor’s customers, you must prove to them beyond a shadow of a doubt that your product or service is truly superior to your competitor’s in every way.
Buzz Creating An Advertising Campaign.
Preparing Your Very Own Legally Stealing Advertising Campaign
Loyalty Killing For Maximum Profit.
Now we can take your understanding of the strategy one step further. We are truly talking about capturing that segment of your competitor’s 95% of their best clients and prospects. But, is group not only represents 95% of the money flowing into an industry this year, it is also where all the backend revenue is going to flow in next year and the year after.
"How to Steal Your Competitors' Patients and Prospects Coaching Program"
“HOW TO STEAL YOUR COMPETITORS’ PATIENTS & PROSPECTS”
As seen in the April 2010 issue of Plastic Surgery Practice, Entrepreneur magazine, the Washington Post, the Today Show, Fox Business News, MSNBC, TheStreet.com, Yahoo Small Business, Yahoo Finance, etc. An excerpt from author Steve Von Loren’s special report appeared in these publications.
Jumping Ship
Jumping Ship
What you’re ideally looking to do is to get your competitor’s most profitable customers to “jump ship” and swim over to your boat. Are you offering enough incentive to make them want to switch? Keep this in mind when creating your offers. If you’re expecting to legally steal your competitor’s customers, you must prove to them beyond a shadow of a doubt that your product or service is truly superior to your competitor’s in every way.
Get Competitors Clients To Jump Ship
Your competitor’s best prospects can be classified as the people who have received a brochure, video or have even had a personal consultation with one of your competitors. So you could say if you’ve recently received a brochure, sales letter or even had a consultation with any of our competitors, we will give you a $500 credit on any of our products, or we will add an extra $1000 in valuable gifts to your order.
These prospects have already made the emotional decision to begin the buying process. You are simply rewarding them for their decision to take action.
